According to Danielle Burke, a superlative agent with Lexington’s RE/MAX Purpose Driven real estate brokerage, building positive relationships is the defining factor in achieving true success—both inside and outside of the office. To that end, she works to meet the current needs of her clientele, grow those relationships as an informed and communicative housing resource, and unite other like-minded, service-oriented individuals to assist her local neighbors in need.
In 2014, when Danielle Burke and her family were looking for a new place to call home, they found a welcoming destination within the Lake Murray, Lexington, community. Before relocating to South Carolina, Danielle resided in New York where she received a degree in psychology from Adelphi University and thrived within the corporate and retail worlds.
In the back of her mind, Danielle had always been interested in the field of real estate, but because of the challenges she experienced selling their family home when moving from Long Island to Lexington, Danielle began to seriously consider this professional pursuit as a career choice for herself. “This could be done so much better,” she recalls thinking. “People should be taken care of, and I want to do that for people.” After settling in Lexington, Danielle internalized the positives and negatives of that relocation experience and determined to become the best real estate agent she could be. The first major steps toward reaching that goal included obtaining a real estate license and finding a brokerage firm that aligned with her own personal and professional goals. When she interviewed with RE/MAX Purpose Driven on East Main Street in the downtown area, she decided this was the best fit for her.
“There are many RE/MAX offices across the globe,” she explains. “That office in particular is called ‘Purpose Driven, and I think that is perfect for the office because everybody there really is purpose-driven and community-driven.” The Lexington RE/MAX website defines its philosophy by describing the real estate group as “a tribe of individual entrepreneurs who carry a similar vision and mission in life,” which is to “serve others, be kind, and live an abundant and purpose-driven life, every day.” One of the ways the firm makes this happen is by supporting Palmetto Children’s Hospital year-round through fundraising for the Children’s Miracle Network, a nonprofit that financially supports juvenile healthcare. Additionally, Danielle personally volunteers with a philanthropic group that has founded a “Helping Hands for Hardships” program to assist local families in need.
In her role as a real estate agent, Danielle further affirms this civic-oriented worldview when she says, “It is my honor to support our community. My passion is providing my clients with exceptional service.” As an example, she shares a story of when she coached a client, a single mother of small children, in prepping her house for the market. The residence had seen its share of day-to-day activity, but Danielle recognized its value, connected the client with the right contractors who updated the property, and ultimately, enabled her to secure the best price for her home. “Being such a large part of and a guide through a process that is one of the largest financial transactions of my client’s life is such an important and exciting event,” Danielle says. “As a real estate professional, it is my responsibility to protect the best interests of my clients. Everyone deserves to have exceptional real estate guidance.”
Although not in the typical job description of a real estate agent, clients often describe Danielle as a “problem solver” and express their appreciation of her nurturing personal touches. “I white-glove service everything,” she says, “so I always tell them, you don’t have to worry about what’s next because I’m going to tell you what’s next and bring it to you.” In addition to providing this conscientious expertise to those who are buying and selling residential properties within the greater Columbia and Lexington region, Danielle also strives to help her clients after the transactions are completed. “My goal is to make every client a client for life,” she says. “Continuing that support and relationship even after the closing is a blessing.”
Primarily, she maintains this connection by monitoring the pulse of the real estate market and communicating relevant trends to her clientele. For example, if interest rates start to drop, she reaches out to her previous home buyers to inform them that refinancing their mortgage loans could be a good idea. If any other major changes occur in the housing market, she updates her customers if these issues could affect the value of their homes. The results of this level of dedication are undeniable. During her seven-year tenure as a real estate agent, she has received several notable accolades. On the corporate level, RE/MAX has a standardized process for recognizing its exceptional affiliates, and Danielle’s efforts have not gone unnoticed. In 2021, 2022, and 2024, she was presented with the company’s Platinum Club Award, and in 2022, she was inducted into RE/MAX’s prestigious Hall of Fame. Plus, her positive customer service reviews on Homes.com, a popular online search engine for housing, also earned her the Excellence in Client Service designation in 2021.
The real proof of her success, however, is demonstrated by her thriving business with more than 90 percent of her customer base consisting of returning clients and word-of-mouth referrals from satisfied buyers and sellers. “Relationships are everything in this business,” she says, “and I best serve my clients by building those relationships.” When not assisting clients, Danielle also enjoys traveling and spending time with her family and three dogs. She is also “blessed” to be the mother of two children, “an amazing, sassy, smart daughter who serves the Lexington County community as a 911 telecommunicator and a loving, funny, strong son who serves our country in the Army.”
Danielle Burke, REALTOR®
RE/MAX Purpose Driven
955 East Main Street, Suite R
Lexington, SC 29072
Office: 803.712.3797
Cell: 631.445.9181